Fresh market
Services
Packaging
Brand Strategy
Visual Identity
Client
Noon
Year
2025
Info
Fresh market is a UAE based brand whose core USP lies in being 100% natural and fresh. the design is a masterclass in "Dopamine Decor" for the grocery world. It successfully moves away from the traditional, rustic "farmhouse" look and pivots into a bold, Gen-Z friendly aesthetic that feels both premium and playful. This isn't just a box of vegetables, it's a curated experience that feels healthy, trendy, and most importantly exciting to have on your kitchen counter.
